Dynamic and innovative leader with cross-sector expertise and an extensive experience in Luxury retail brands, Beatrice blends commercial acumen with creativity. She has over 20 years’ UK & Global experience working in leading media network lately at the Publicis Groupe,and WPP Mindshare Worldwide leading the Rolex account, Through blending technical knowledge, business acumen, engaging storytelling and innovation, she deploys successful campaigns, enhancing brand messaging, and optimising engagement and conversion.