Scott Foster-Perkins
Lead Procurement Category Manager (Media)
Asda
With 14 years of global media experience, Scott brings a unique 360-degree perspective to the industry, having worked across media agencies, advertisers and auditors. His diverse background provides deep insight into the commercial, operational and strategic dynamics that underpin successful media partnerships.
Scott specialises in commercial agreements, agency remuneration models and global media agency pitches, helping organisations navigate complex partnership and investment decisions. Throughout his career, he has led and supported large-scale agency reviews, pitch processes and contract negotiations across international markets, balancing commercial value, innovation, governance and long-term partnership success
